Several websites have no clear vision of how to boost the amount of traffic they get. The tips mentioned online can sometimes be deceitful and lead you astray. There are many strategies mentioned that are now outdated or just do not work.
So keeping the current trends in mind and the evolution of technology. There are certain things you can easily do to boost your traffic. Managed web hosting services also plays a big part in this.
Here we have compiled a list of the various ways you can increase your website traffic and with it the revenue you earn.
-
Advertise
It is quite straightforward that advertising is one of the best ways to attract more attention to your website that will lead to more people visiting. Paid search, ads on websites such as Instagram and Facebook as well as display ads, are all the best ways to gain visitors, boost your brand and make users aware of your business.
You need to factor advertising into your budget and keep a clear vision as to what your goal includes. It’s it merely getting more people to your website, or do you want conversions as well? There are advantages and disadvantages to every advertisement stream, so you need to do your research before you pick one and invest in it.
In case you’re aiming to get a boost in traffic on your website as well as higher sales, you need to focus on advertisements that include keywords with revenue intent. You will encounter high competition when it comes to these keyword terms, however, ultimately you will benefit from it.
-
Use email marketing
Marketing done via emails is the perfect strategy to increase traffic to your blog or website. It also helps let people know if the various offers you have going on, which could further entice them to your website. However, you need a list of email addresses to send these to.
So you need an interesting strategy that could help you collect email addresses that can be used to market any discounts or offers you might have.
-
Boosting your website content
Content has many components to it. It is not just the number of words you decide to pay on your page. It includes various blogs, how-to articles, FAQs that answer normal questions, whitepapers that hold statistics or research, ebooks with vital information and a whole lot more.
These help visitors get an insight into all the information and ideas that are presented to them that they wouldn’t have encountered elsewhere. So they know you’re the right brand to choose when the time comes to purchase a product or service.
However, keep in mind that just a single article won’t garner unlimited attention and visitors your way in a small span of time. Statistics have shown that more than 20 articles are needed to be posted frequently to boost traffic.
-
Website analysis
There is a lot of work that goes behind the scenes before you aim directly at your goal and go for it. Prior to increasing your website traffic, you need to understand your audience. In order to accomplish this, you need to analyse your website and check the factors that are attracting people and ones that are resulting in visitors choosing your competitors instead.
Once you have this knowledge at your fingertips, you can devise your strategy and create content accordingly which will result in an increase in traffic.
-
Backlinks building
SEO is impacted quite a lot by the backlinks that are created. Backlinks that you get from other high ranking websites let Google know that your website can be trusted and has valuable content that visitors are looking for.
Along with SEO, backlinks are the perfect way to increase traffic to your website. Users that are visiting the original website could discover yours through the backings, which could increase traffic and lead to a buy your product or service.
-
Community interaction
The higher your brand recognition, the higher amount of traffic your website will encounter. Brand recognition can be achieved by being active and interacting with your visits through multiple avenues.
You can have an interaction strategy on social media groups on Facebook and Instagram which could lead to more people getting to know your products and maybe investing in them. It could also lead to more followers.
-
Pick enticing headlines
Your content introduces to the public through your headlines. It is like a first impression that is of vital importance. Without an interesting headline, even if your article is brilliant, it will sit there going unnoticed, collecting dust. You need to figure out how to come up with the best headlines.
For example, writing multiple headlines is a good way to give you options to select from that you think will attract the most amount of traffic. So think about your headline thoroughly before you choose to publish it.
Your headlines could also include keywords and other important pieces of content. Search engines like Google hone in on this and it helps boost your search rankings.
-
Contests along with giveaways
There are several ways that can bring people to your website and make them before. However, if you want them to stay for a longer amount of time or get them to keep visiting you need to look at certain strategies.
Along with the strategies mentioned above, you can add giveaways and different types of contests to get more traffic to your website.
The lure of getting prizes can help increase customer interaction and lead to a boost in traffic. Rewards will always be the best way of getting new customers through the door to actually visit your website.
-
Long-Tail Keywords Should Be Targeted
Have you covered your high-intent and popular keyword bases? Then it’s time to start focusing on long-tail keywords as well. Long-tail keywords account for the bulk of web searches. Therefore you’re missing out if you’re not using them in your sponsored search or SEO campaigns.
-
Begin guest blogging today
Before you say it, despite what you may have heard, authentic guest blogging isn’t dead. Securing a guest post on a popular website can help you improve blog traffic while also helping to promote your brand.
However, be aware that guest blogging standards have evolved dramatically in the last eighteen months, and spamming approaches may result in harsh penalties. Proceed cautiously.
-
Invite others to contribute to your blog as guest bloggers
It’s a two-way street when it comes to guest writing. Invite others in your niche to write on your own site in addition to posting information on other sites.
They’re likely to share and link to their guest post, bringing fresh viewers to your site. Just make sure you only write high-quality, unique content that is free of spammy links. As Google is cracking down on low-quality guest blogging.
-
Share Content on LinkedIn
LinkedIn has evolved into much more than a tool for finding a new job. LinkedIn, the world’s largest professional social network, is now a viable publishing platform in its own right. Therefore you should be contributing content there on a regular basis.
This can increase traffic to your site, as well as increase your profile within your industry. Especially if you have a moderate to large following.
Conclusion
An increase in traffic leads to an increase in revenue. The tips given in this article are the perfect way to create brand awareness. And lead more people to your website. The more people that visit, the more chances there are that they will find something that they will invest in.
Choosing your web hosting service makes a world of difference. So while selecting your managed cPanel hosting provider, you should conduct due diligence. When you boost your traffic to a great height, your conversion rate will increase as well.
