While the pricing and duration of digital marketing courses vary, some online digital marketing courses stand out for their thorough content, excellent evaluations, and instructor skill.
We’ve put together a list of the finest digital marketing courses based on a variety of criteria, including:
- Duration of the course
- Curriculum’s comprehensiveness
- Learned digital marketing skills
- Customer feedback on the course
- Expertise in digital marketing for instructors
Purdue Digital Marketing
Course length: six months, five to ten hours each week
Curriculum:
- Digital Marketing and SEO Fundamentals
- Pay Per Click (PPC)
- Analytical Web
- Marketing on Social Media
- Capstone Project in Digital Marketing
Electives:
- Facebook Master Class in Digital Marketing
- Master Class in Digital Marketing at Purdue
- Management of a brand
- Email Marketing at Its Finest
- Content Marketing at its Finest
- Mobile Marketing at Its Finest
Purdue’s digital marketing school is the longest and most thorough digital marketing certification programme, according to Search Engine Journal, and is ranked as the number one best online digital marketing course.
Purdue University, as an approved research institution, currently provides a digital marketing course developed in collaboration with Facebook and Harvard Business Publishing Education.
The course is renowned for covering all aspects of digital marketing in a broad, deep, and thorough manner.
You can benefit from Jinsuh Lee’s broad knowledge and experience in digital marketing as he leads the team. You can also gain practical experience by completing industry case studies and participating in graduate job placement programmes.
Digital Marketing Bootcamp at Berkeley Satellite Extension
Options for Student Financing:
Payment plans for scholarships
Course length: 18 weeks (2 days a week and Saturdays)
Curriculum:
- strategy for marketing
- Campaigns and webpages are being optimised.
- SEO
- Tracking Conversions
- Advertising on the internet and automation
- Pay-per-click
- Automated Marketing
- Reviews of Customer Relationship Management
The Digital Marketing Bootcamp at Berkeley Satellite Extension is an intense digital marketing course that will teach students how to market their businesses online.
Entrepreneurs, small business owners, and marketing experts will benefit from it.
If you are not a Berkley student, you should not be concerned because this Bootcamp is also open to non-students. You have the choice of studying virtually or face-to-face.
It will also educate you how to sell your company online and provide you with practical experience solving industry case studies.
The Digital Marketing Bootcamp at Berkeley Satellite Extension has a career services staff that provides help and guidance to all online students. The career services team delivers the following services:
Portfolio reviews and technical interview training
Support should be resumed.
This is one of the greatest digital marketing courses online if you’re in the industry or want to increase your knowledge.
General Assembly
Program runs for ten weeks (on-campus and online)
Options for Student Financing:
Sponsorship by employees
Loans with no interest
Payments made on a monthly basis
Curriculum
- SEO stands for “search engine optimization” (SEO)
- Marketing on Social Media (SMM)
- PPC (Pay Per Click) (pay-per-click)
- Conversion Rate Optimization for Display Advertising in Google Analytics (CRO)
Bootcamps have become a popular alternative to regular schooling, and General Assembly was one of the first institutes to popularise the model by offering web development and digital marketing courses. General Assembly is well-known in the tech world for its digital marketing, web development, and UX/UI design courses, despite the fact that it is not certified.
When digital marketing graduates choose to re-enroll in another degree and learn in a different skill set, they save a third on tuition fees. General Assembly has helped individuals realise their career goals through online, in-person, and corporate training courses, and has a global community of over 162,000 alumni.
The full-time, immersive digital marketing course at General Assembly will teach you how to develop, execute, and measure digital marketing initiatives. The course’s curriculum was created by GA industry experts with years of experience working with multinational brands like Verizon and Johnson & Johnson.
You’ll be able to start a career in digital marketing or add digital marketing skills to your current job after completing the digital marketing course.
A global alumni network is available through General Assembly. This means you’ll have access to peers and practitioners who can assist you in achieving your professional objectives. For digital marketing grads, the global alumni network is a valuable resource.
since people frequently state that here is where they derive the most of their value from this digital marketing course
Academy of Digital Marketing
Certificate programme for 3 months.
There are provided student EMIs.
Curriculum:
- An overview of digital marketing
- Content Marketing
- SEO
- PPC
- Social Media Marketing
- Email Marketing
- Website Optimization
- Youtube and Display Advertising
- Google Analytics is a service that allows you to track your website’s performance.
- Strategy for Digital Marketing
The Academy of Digital Marketing (ADM) Certificate Program In Digital Marketing, which they provide as the “global standard” of digital marketing courses, will provide you with the abilities you need to work in any digital marketing capacity and become a thought leader in the field.
ADM has also garnered favourable testimonies from other top marketing thought leaders such as Digiad Solution Private Limited, as well as high ratings on Indeed.
The course also includes practical activities for a more hands-on learning experience, as well as soft skills training in time management, project management, and a variety of other topics.
You will obtain the “Certificate Program In Digital Marketing” after finishing the digital marketing course and becoming a CIM-accredited digital marketer.
Certificates in digital marketing
To enhance your diverse talents, there are a range of free online marketing courses with credentials. Each online digital marketing course certificate has its own curriculum designed to help you specialise in a particular area of digital marketing.
If you want to work as a digital marketer who specialises in Google Analytics, for example, you should have the “Google Analytics Certificate” from Google. The digital marketing certificate will educate you how to utilise Google Analytics efficiently on your website and how to respond to user questions like user acquisition, engagement, and conversion.
Not only will this look fantastic on your resume, but it will also help you gain a better understanding of the skills and tools you’ll need to succeed in your career.
Google Analytics is a programme that lets you keep track of your website’s performance.
This free online digital marketing course will show you how to gather, monitor, and evaluate data from digital marketing efforts. You’ll discover how to use Google Analytics to enhance website design, better understand customer behaviour, and generate marketing reports.
The Google Digital Unlocked course will teach you the essentials of digital marketing and Google Analytics.
AdWords by Google
The “Google Ads Certificate” is another useful certificate that will assist you in becoming a digital marketer. This certificate will teach you how to use Google Adwords, Google Ads, and other digital marketing tools to build, manage, and measure digital advertising campaigns.
You will learn how to build efficient digital ads that target specific client segments, measure the performance of your digital ads, and improve them for better results with the digital advertising certificate.
You may get a free Google Ads certification or enrol in this skillshare Google Ads masterclass.
HubSpot Inbound Marketing Certification
HubSpot Academy offers the HubSpot Inbound Marketing Certification, which is one of the most popular free online marketing courses accessible. The certification will educate you how to use inbound marketing methods to attract, engage, and delight customers.
You’ll learn how to develop a digital marketing plan, create and optimise content, leverage social media to generate leads, and track the performance of digital initiatives.
You’ll become a “Inbound Marketing Certified Professional” after completing this free digital marketing certificate, and you’ll get a digital badge to put on your CV and social profiles.
Hubspot Academy provides the best online marketing courses for beginners to aid you in your quest to become a master digital marketer.
Facebook Blueprint
The “Facebook Blueprint” is the name of Facebook’s digital marketing certificate.
This digital marketing training will show you how to do the following:
- construct a Facebook and Instagram business page
- Promote your company’s Facebook page with digital ads and social media updates.
- With social media tools, you may increase the number of likes on your page.
- Create interesting content that motivates people to take action, and track the performance of your digital efforts.
Anyone with a Facebook or Instagram account can take the Facebook Blueprint course, which is also free.
To summarise, is it worthwhile to take a digital marketing course?
Yes, but only in certain circumstances.
Digital marketing courses can be incredibly valuable if you avoid online courses that overpromise and underdeliver or provide knowledge that is comparable to that of free certifications.
This is particularly true if the courses include:
- Accreditation around the world
- Assistance with finding work and career services
- Several types of financial aid for students are available.
In general, regardless of your school level, businesses favour candidates with extensive experience. Fortunately, this can be obtained through freelancing or working on pro gratis projects. Using these tactics will increase your chances of getting employed.
A digital marketing course, on the other hand, can be a terrific method to strengthen your resume and sharpen your skills. Just make sure to do your homework and select an accredited education that matches your needs.
