E-Commerce App Development: Features, Trends & Cost

Customers will be more loyal and your income will rise if you add a mobile app to your internet store. In our experience, mobile app firms received much more requests for the development of e-commerce mobile apps after the pandemic.

Entrepreneurs are looking for ways to normalize their circumstances, break into new markets, and engage customers. E-commerce app development is one of these possibilities. The right mobile app may help your e-commerce firm grow for years to come. It’s up to you to do it right!

E-commerce benefits of mobile apps

As the name suggests, an e-commerce mobile application is a digital product made to make shopping on mobile devices better. Statista says that by 2024, there will be 187 million smartphone users in the US who make purchases on their phones:

With increasing smartphone adoption and the availability of high-quality mobile internet access, it’s becoming increasingly difficult to find a significant retailer without a mobile app. Everything fits: food, clothing, medication, literature, household equipment, and technology. Small and large businesses can profit from mobile apps as part of their e-commerce operations.

Backward-thinking has no place in online trading. Your brand will be lost in comparison to other, more active competitors if you do not adapt and attract users. Online retailers of all types can benefit from incorporating a mobile app into their operations. Apps for smartphones and tablets are a completely separate sales channel from responsive or even mobile-optimized websites, and they provide a wide range of advantages:

Convenience

As a result, more and more people prefer to buy products via mobile apps rather than on the web. Why do 85 percent of users prefer mobile apps to websites? Well-thought-out design that seems natural and seamless, quickness, and ease of browsing

Notifications through push

This is one of the main reasons why most business owners decide to build an e-commerce app. They can tell people about sales, deals, and new products, and they can even talk to a specific user or group of users through customised messages. Notifications can be very useful for remarketing if they are done right. If you don’t want people to delete your app because it’s too annoying, let them choose how often and when they want to get messages.

Customer loyalty

Apart from push notifications, there are additional techniques to encourage your consumers to return. Mobile apps are better suited for loyalty programmes and special promotions for repeat clients.

Sales have increased

Studies show that people are more eager to shop on mobile apps. The conversion rate is three times higher than on websites. So, it looks like e-commerce app development services can help if you want to make more sales.

Integration with social media and messaging services

People like to tell their friends and family about what they just bought. They can do this with the help of “share” buttons on a mobile app. This way, new customers will find you without you having to pay for ads.

Top e-commerce mobile apps and the e-commerce mobile app market

Mobile e-commerce, which includes specific mobile apps, is one of the fastest-growing areas of online commerce. The following are the primary causes that appear to be pushing it forward:

• Mobile payments are convenient and ubiquitous.
• 4G and 5G standards are being implemented.
• Mobile internet access is available.

According to experts, mobile commerce has a bright future and that any flaws will be quickly remedied as technology advances.

The prospects for m-growth commerce’s are far better than they were five years ago. After this outbreak, it’s safe to say that mobile shopping will be king in 2020.

According to eMarketer, the global e-commerce market will be valued over $5 trillion by the end of 2021 and over $6 trillion by the end of 2024.. And, the fastest-growing e-commerce categories include food and drink, health, personal care, and beauty.

E-commerce app features

The functions of any e-commerce app can be broken down into basic and advanced functions. We call the basic ones everything that makes an app work and lets a user buy something, like:

• Registration
• Individual account
• atalogue of products
• Search
• Cart
• Checkout.

These might be enough for the MVP of a product. But later on, you’ll need to add new features, whether they’re killer or not, to stand out from the competition. However, It could be anything that users like and makes them want to buy, like suggestions, reviews, or game-like elements. The only limits are your imagination, how complicated a business idea is, and how the market changes.

Think about:

• A unique appearance and feel that matches the rest of your branding. It helps people recognise your brand and interact with you.
• A more advanced and powerful search.
• A more user-friendly shopping cart, as well as the option to compare products.
• A customer retention programme that includes bonuses, discounts, and gifts.
• Product videos, including 360 degrees.
• The ability to select a currency. Consider allowing your customers to pay using cryptocurrency.
• Using augmented reality. E-commerce is one of those areas in which you can fully utilize it.
• Artificial intelligence (AI): product recommendations, chatbots, and voice assistance.
• Marketing analytics, push notifications, and advanced support
• Lists of desires.
• Shopping by photographs.

E-commerce mobile app design

The hardest part of making an e-commerce app for a mobile phone is making sure that customers can buy things without having to think about what to do next.

But, to make buying a habit, you’ll need an easy-to-use interface, customization, rewards programmes, and a fast checkout. In other words, it’s pretty much the same as setting up an e-commerce website. It often uses a lot of white space to keep visitors’ attention off of the products.

It also uses visual hierarchy, sales funnel planning, and tries to make the checkout process as quick as possible.

The user’s desire to buy is accelerated by thoughtful design. The outcome of human-application interaction is determined by whether designers were able to comprehend user psychology.

What does it cost to develop an e-commerce app?

When someone contacts us about making an e-commerce app, they all want to know how much it will cost. Depending on the contractor and how the product was made, the difference between two products that look the same can be several times more or less. The cost of making an app depends on a number of factors, the most important of which is who will do the work:

Because, If you don’t know how good you are, the next step is usually to hire a freelancer, which could be a good idea if you just want to test your product. A single person is not likely to be an expert in all fields, such as design, development, quality assurance, and communicating with you. For a big project, you need a team of developers, designers, testers, and managers who are all good at what they do.

Cost To Develop an e-commerce app

However, rates differ significantly from one company to the next, based on staff expertise and skills, the quality of their UI/UX design, and, of course, the location of the organisation. Russian and Eastern European agencies may charge up to five times what agencies in the United States, Canada, and Northern Europe do. One of these businesses is Shakuro. However,we employ outsourced app development to assist our clients’ enterprises.

The following question stems from the nuances of app development that we briefly discussed in the tech stack section. If you already have a business and need a native app, an e-commerce mobile app will take at least 1000 hours to construct, putting the cost of custom e-commerce app development at around $40-50K, based on our outsourced rates.

With ready-made CMSs like WordPress, you can easily build a website and then utilise relevant plugins to create an app or hybrid app.

For any given job, there are numerous possibilities. Sometimes the best choice is obvious, and other times it isn’t.

Conclusion:

The answer is mostly determined by your budget and business objectives. Consider this: If you have an app, how much do you believe your profits will increase? Compare this to the anticipated cost of an e-commerce mobile app.

Are you feeling perplexed and lost? Please contact us for a thorough estimate on your project. A well-designed and optimized online store is the most valuable asset of any e-commerce business. As an e-commerce app development firm, our aim is to assist our clients in growing and discovering new opportunities, whether on the web or on mobile. The answer rests in the optimal judgment for a given situation, not in any particular technology. We can also locate one for you.