PPC advertising services that drive your sales and sales Pay per click (PPC) advertising for home service companies is a highly controllable, cost-effective way to earn a spot at the top of Google and Bing search results.
Today, 97% of the world’s population turns to online search to find local products and services. What’s more, 75% of people agree that paid ads make it easier to find the online information they’re looking for, and 63% of online searchers say they click on paid ads. If ever there was a time for home service companies to invest in PPC management services, now is the time.
Real-time PPC management services driving real business results
Digitalbulbs is a PPC agency with dedicated paid search specialists who manage your campaigns on the most complex platforms like Google Ads (formerly Google AdWords) and Microsoft Advertising (formerly Bing Ads). US Home service companies across India rely on Digitalbulbs as their PPC management agency of choice:
- Create, launch and manage new PPC campaigns
- Optimize existing ad campaigns for better performance
- Eliminate wasted ad spend on expensive keywords and poorly optimized PPC campaigns
- Increase leads and sales from search engines
To get high returns, you need a PPC management company that is experienced, makes data-driven decisions, continually optimizes your campaigns, and works your entire funnel to help convert visits into sales. Do you see
A Google Premier Partner and Microsoft Advertising Partner—Top 3% in North America
When you choose Digitalbulbs for your pay per click marketing services, you get peace of mind that your PPC ads are managed by certified Google Ads experts and Microsoft advertising experts. Meanwhile, not only that, but you also get the exclusive benefit of working with a Google Premier Partner—the top 3% reserved for Google Partners.
- PPC Services for Home Service Businesses
- google ads management
- Microsoft Ads Management
- Google Local Services Ads Management
- youtube ads
- display advertising management
- Nextdoor Ads
- social media campaign
- Shopping Ads (Ecommerce) Management
Contact us today for more information about our PPC management services and how your company can generate more leads and book appointments using paid ads.
What’s included in our PPC advertising services
PPC advertising is a cost-effective, quick way to generate more website traffic, leads, and sales. When you choose our PPC Management Company, you will find:
A Digital Competitor Analysis:
- Completing a market analysis of your service sectors and industry
- Locating local competitors currently investing in PPC with a high advertising position
- Analyzing search terms in your market, monthly search volume, and more
- Creating and setting revenue and cost-per-lead goals
PPC Ad Tracking and Analysis:
- Tracking average ad position by campaign
- tracking click-through rate
- cost per click tracking and optimization
- Tracking Leads, Calls, and Sales
- Attributing revenue to each paid campaign
PPC Campaign Management:
- Manage and modify bids for each campaign
- Monitor keyword search queries and adjusts bidding
- Monitor average position, click-through rate, and cost per click
- and more optimization for campaign improvements
Paid search campaigns:
- Paid ads that target consumers based on their query in search engines
- PPC-Ad-Specific Landing Page Optimization
- Integrated paid search and Seo Services In USA
- display ad campaign
- Retargeted advertising and remarketing campaigns
PPC advertising across multiple platforms:
- Paid social media marketing campaigns on Facebook, Twitter, LinkedIn, Instagram, Pinterest, and more
- youtube ads
- Google Ads Campaign Management
- Google Local Services Ad Management
- Microsoft Advertising Campaign Management
- Nextdoor Ads
What is Pay Per Click Marketing? What does a PPC company do?
PPC stands for Pay Per Click, which is a type of Internet marketing and advertising in which advertisers display advertisements on various websites and platforms and pay a fee every time they click on one of their advertisements. Cost per click (CPC) can run anywhere from $0.05 to $100.00 for the most competitive keywords.
In short, a PPC management agency like Digitalbulbs handles all the setup, design, copywriting, launch, and customization of your ads. We have a wide variety of PPC management packages for small businesses ranging from enterprise to low-cost plans.
While we consider ourselves a jack-of-all-PPC-trade, we swear by the following PPC services:
Pay Per Click Services Our Customers Swear By
- Paid Search Campaigns – Not only do 7% of people say that paid search ads make it easier to find the information they need, but 41% of clicks go to the top three paid ads on the search results page (Wordstream).
- Paid search ads target consumers by the keywords they type into the search bar, meaning it’s the best way to grab someone’s attention the moment they’re looking for your product or services. Paid search ads target consumers by keywords typed into the search bar, which means it’s the best way to get someone’s attention the moment they’re looking for your product or services.
- Google Ads Management – Google Ads (formerly Google AdWords) is a proprietary advertising platform owned by Google. With unprecedented reach, businesses earn an average of $2 for every $1 spent on their ads (Google).
- Google Local Service Ads Management – Local service ads are for local businesses in very specific industries. They are slowly rolling out across the United States, and Digitalbulbs has already launched dozens of successful campaigns.
- Microsoft Advertising Management – As a Microsoft Advertising Partner, you can be sure that you will get the maximum return on your advertising spend.
- Display Ads Management – Display ads that run through the Google Display Network show your ads to consumers while they’re browsing other websites. You may have seen display ads on popular news sites, weather sites, and even the small blogs you follow.
- Remarketing – Customers who see retargeted ads are 70% more likely to convert to your website. Learn more about remarketing and get started today!
Social Media Campaigns – The average social media user spends two hours each day on social media sites. However, thanks to the algorithms of most social media platforms, it’s nearly impossible for businesses to pay attention – unless you put money behind it.
YouTube Ads – YouTube is arguably the second most popular search engine, and consumers’ increasing preference for videos is not a trend. Consumers are 27 times more likely to click through online video ads than standard banners, and companies that use video ads in their marketing see a 49% faster year-over-year increase in revenue than those that do not. - Shopping advertising (e-commerce) management – If you want to sell more products, grow your business, and get more people to know your brand, a Shopping campaign can help.
- Our PPC marketing services include remarketing – and people are 70% more likely to convert after PPC remarketing.
Which Pay Per Click Management Services Are Right For Me?
good question! The top PPC companies in USA for you really depend on your specific buyer funnel, your budget, and your goals. We highly recommend getting a PPC audit done before taking any decision, as it will give you a definitive answer. However, you can broadly match your buyer’s funnel with the best PPC ads
Do PPC services work to increase leads and sales?
Yes. Check out our PPC case studies that prove it. For example, a home service company investing in our pay-per-click management services saw:
- 1,214% profit on ad spend
- $28 cost per lead
Another client, a contractor in Pennsylvania, saw the following results from a local service ad campaign:
- A 9:1 return on investment
- The cost per lead is $16.36
want more? Visit this case study to see how we got these results for other clients:
- 279% increase in leads
- 56% increase in click-through rate
Should You Hire a PPC Agency?
If your website doesn’t feature prominently on the first page (many times), you’re losing business to your competition. There are two ways to increase your first-page visibility—search engine optimization services or PPC advertising and management.
SEO is valuable because more people click on organic listings over paid ads, but 75% of people will click on paid search ads if it makes it easier to find the information they need.
If you set up a pay per click account on Google Ads, you’ll see your ads within a few hours. If you systematically optimize your website to rank better, the work you are doing today may not be apparent in search results for weeks—even months and years!
Why Hire a PPC Company to Manage Your Pay Per Click Ads?
Pay-per-click platforms such as Google Ads and Microsoft Ads are self-service platforms. You do not need to employ technically professional PPC management services to set up and manage your PPC campaign; However, most small business owners lack the time, expertise, and tools needed to maximize ROI from a PPC advertising campaign.
Our PPC management package includes analytics and calculates ROI
Pay-per-click advertising is incredibly measurable and controllable. The downside of this is that there are layers of complexity along with the massive amount of data to analyze and interpret, something the average business owner doesn’t have time to manage.
For example, most home service business owners fail to track the phone calls generated by their PPC campaigns. The ratio of phone calls received versus online form submissions can be as high as 12:1.
If you’re not tracking the phone calls generated by your PPC campaigns, you’re missing out on more than half the picture. You are almost certainly bidding less on some keywords and paying more for others.
Plus, hiring a full-time content marketing in USA with the intellectual horsepower to adequately manage your account will cost you at least $5,000 per month (and that’s the benefits required for customization, computers, and software programs). Or not counting the advertising cost itself!)
For the average small business investing in pay per click marketing, it is far more cost-effective to outsource pay per click setup, management, and ongoing optimization.
Switching PPC Companies? Get PPC audit done first
Before investing a penny with a PPC company, you need a PPC campaign audit to put the right analytics tools in place and collect some baseline data. Moreover, you need to know how your website serves as a sales rep today. This process can take from a few days to a week or a month. The process is important.
Accurate measurement and campaign tracking are the foundation of every Digitalbulbs digital marketing campaign, including PPC advertising. If you don’t know exactly how your paid advertising strategies perform today, you can’t maximize your results and achieve a high ROI.
If you already have an existing Google Ads or Microsoft Ads account, our team will start with a pay per click audit. We’ll review what you’ve done in the past and give you actionable recommendations to improve your performance in the future.
For home service businesses that use us for PPC management, we handle it all.
PPC Management Pricing: How Much Do PPC Services Cost?
Each package we create is custom-made based on your budget and your goals. However, there are some industry standards for how much your clicks will actually cost.
Need PPC Services? Trust One of the Best PPC Marketing Agencies in the USA
Contact us online to learn more about Digitalbulbs’s pay-per-click advertising and management services for home service businesses.
