Info.cern.ch – The world’s first-ever website. This website was made available on the ‘net’ in 1991. It revolutionized the way we interacted with technology and even each other. It gave birth to what we currently know today as; the web development industry.
Time has since flown by, today more than 3 decades later, the internet has exploded and is now a factor in virtually every aspect of our lives. Think about it, almost every facet of our everyday lives requires the use of the internet – whether it’s paying bills, consulting doctors, ordering food, or consuming the news. 30 years since the first website, civilizations across the globe have become dependent on the internet.
With this increased dependency has risen the need for quality interfaces to access the internet, otherwise known as websites. Today, the world has approximately 1.9 billion websites. Websites have now become virtual identities and showcases for companies. As the internet has made information so accessible, owning a website has become a prerequisite for all businesses, regardless of their size. So it doesn’t matter if you’re a cobbler or a global tech giant, success today depends on how visible your brand is on the internet.
Google receives close to 87 billion visits every month, followed by YouTube which receives nearly 22 billion. These numbers truly emphasize our dependence on the internet and on websites.
Consider the retail industry; with the arrival of the internet, the world witnessed a life-changing method of purchasing goods digitally and then having them delivered right to our doorsteps. Voila, the age of e-commerce has arrived. Today, the UK alone has millions of e-commerce websites that provide customers with a wide variety of goods.
As a result of this huge demand, web development in the UK has become a mature and highly-evolved industry that is responsible for some of the world’s best-rated and most visited websites. The ease of accessibility to ever more powerful technology has given the average entrepreneur the platform they need to venture out into the world and offer innovative products and services without having to be tied down by technological inabilities.
E-commerce websites make up a large chunk of the internet, and rightly so. If you’re a budding entrepreneur, or an SMB, and are in the pursuit of realizing your true potential, get yourself a high-quality website by partnering with a well-reputed web development agency.
24×7
Wouldn’t it be awesome if your company had an employee that worked tirelessly for you, twenty-four hours a day, three hundred and sixty-five days a year, advertising and selling your products and services? Of course, it would! In all likelihood, the business would witness unprecedented growth.
Your website is the only employee you have that can perform in such away. It’s your star performer that hustles 24×7 to create ever more business for you. Collaborating with a reputed web development agency will pair you with the technology you need to create an optimal website dedicated to building your business.
Let’s be real for a moment, web development is a subject that requires a great deal of knowledge and expertise. So, if you’re an ardent DIY enthusiast, brace yourself for an underperforming website!
Know your audience
Having a website helps companies interact with their customers. It encourages a better understanding of their preferences and motivations. It also helps them gather information about their customers which can further aid with digital campaigns. Information includes customers’ demographics, their locations, and personal data like birthdays, etc.
Collecting and studying such data can greatly improve the experience your brand provides its customers with. It can also deepen your knowledge of your target market, which results in creating more impactful strategies. Knowing your audience also helps you answer their questions and create solutions to their problems. Consequently, your brand becomes even more trustworthy, credible…and profitable.
Accurate representation
As previously stated, your website is the primary way that the digital masses will interact with your business. Therefore, it sets the tone and gives the audience a glimpse of what to expect. A shabby website with poor performance shows that you don’t really care about your image or your customer.
By contrast, a website that’s built to serve customers and provide them with a highly engaging experience is likely to be much more successful, as it will be appreciated and visited much more often.
When you collaborate with a web development agency, you will be able to fully define the functionality of your website and its appearance to best meet the criteria set by your target audience.
Furthermore, the beauty of bespoke web development is that it offers owners the freedom and flexibility to create an asset that accurately represents their ethos.
A trustworthy partnership is essential for business success as we enter into 2022. Begin your journey towards success with Web Choice. Web Choice is one of the best web development agencies in the UK. They offer a wide range of bespoke services that will add value to your business and for your customers.
